Anupam Mittal, renowned as the coolest Shark of Shark Tank India 3, frequently imparts his business acumen on social media. Entrepreneurs eagerly anticipate his unique insights. In his latest post, Mittal emphasizes a crucial aspect of startups that founders should prioritize.
Anupam Mittal on what founders should focus on
In the current business environment, entrepreneurs and business leaders often bask in the spotlight through various rankings that showcase their accomplishments. On May 16, Forbes unveiled the 9th edition of 30 Under 30 Asia, focusing on the business category. Following the release of the list, Anupam Mittal offered a clever remark, suggesting that founders should prioritize reducing their Customer Acquisition Cost (CAC) to under 30, rather than aiming to be featured in the 30 Under 30 list.
Check out Anupam Mittal’s tweet here:
The tweet from the Shark Tank India 3 judge seems directed at founders who may have felt discouraged by their absence from the list. However, his message serves as a timely reminder for them to refocus their attention on more crucial matters.
For those unfamiliar, CAC refers to Customer Acquisition Cost, representing the expenditure a business incurs to acquire new customers. It’s imperative for businesses to keep this cost minimal, aiming to generate maximum revenue while minimizing expenses.
In response to the Shark’s tweet, one user emphasized the significance of a low CAC, highlighting its role in providing greater runway and facilitating faster growth. Another user echoed this sentiment, emphasizing that prioritizing a reduced CAC is fundamental for sustained success, surpassing the transient allure of making lists.
Regarding the 30 Under 30 list, it includes 14 Indians among its ranks.
Meanwhile, Anupam Mittal, a judge on Shark Tank India 3, has remained a prominent figure since the show’s inception. Despite the conclusion of the series, he continues to stay active in the public eye through appearances on podcasts, events, and other significant engagements.